By: Mohamed Ali Affes
The term globalization is taking over our daily life in an inescapable way. At a personal level, I become more and more aware of how global our lives are. I have experienced this fact in more than one different place while traveling across the world. In countries where I knew only a little about the nation’s culture or language, I was amazed by how responsive people start to chant in homogeneous stagnant way once you start to play the “Gangam style” song. While I am not a fan of this type of music style, I find the concept a great way of forming closer bonds with the rest of the world.
When globalization knocks the door of a nation, each industry would be undergone under its influence in some sort or another. Once we recognize what a specific logo belongs to, we realize how globalization infiltrated deeply in our daily life. My cousin who works in France uses exactly the same laptop as my uncle who lives in Canada. What is interesting though, is that IBM is neither French nor Canadian company.
As a matter of fact, in the food industry, McDonalds made more profits in absolute terms in France more than in the US. Jean-Pierre Petit, who is rounding his 10th year as McDonald’s France’s CEO, has said in 2013 sales reached 4.46 billion euros in France . While this would bring positive effects such as sparking economic growth in the U.S, I think globalization still hides a dark side in terms of uneven wealth distribution and expanding economic crises. It is true that competitive low costs are desirable, but on the other hand, this is depriving a nation from job opportunities as a result of outsourcing.
|||R. Wile, “The True Story Of How McDonald’s Conquered France,” 22 August 2014. [Online]. Available: http://www.businessinsider.com/how-mcdonalds-conquered-france-2014-8.|
|||Cover image: [Online]. Available: http://thechronicleherald.ca/opinion/1411680-opinion-canada-can-lead-us-to-a-globalization-for-all .|